SCOTS foodservice provider, Bidfood Scotland, has introduced the opening of a brand new space of their on-line platform, devoted to Scottish produce.
Their e-commerce platform, Bidfood Direct, went reside throughout the Scottish Meals and Drink Fortnight, and goals to advertise native visibility to cooks and caterers throughout Scotland.
The Scottish on-line platform emerged on 2 September and is being delivered as a part of a brand new funding partnership with trade management organisation, Scotland Meals & Drink.
They goal to supply new and present producers to Bidfood Scotland the chance to advertise their merchandise to cooks, caterers and patrons as a Scottish collective.
It will allow Scottish produce to achieve the net buying basket of hundreds of Bidfood’s loyal commerce prospects in Scotland.
Bidfood is a nationwide wholesaler which already provides merchandise to over 45k caterers throughout a variety of sectors.
The brand new on-line platform will see Scottish suppliers to Bidfood auto enrolled, with hopes to develop gross sales of Scottish food and drinks within the foodservice market and improve accessibility of a greater diversity of merchandise from producers throughout the nation.
Representing a broad spectrum of Scotland’s larder, the store will embrace merchandise from all classes, together with fish, meat, dairy, bakery, deli & retailer cabinet and alcohol & tender drinks.
To develop the providing additional, the partnership between Scotland Meals & Drink and Bidfood Scotland will even embrace the supply of a ‘meet the client’ occasion for brand spanking new suppliers to pitch their merchandise to safe listings within the coming months.
Selling native produce is a key tenet of the just lately launched Scotland Meals & Drink trade technique, Sustaining Scotland. Supplying the world.
The Bidfood partnership comes throughout the annual Scottish Meals & Drink Fortnight, which this yr encourages shoppers, patrons and suppliers to have a good time the meals & drink companies on our doorsteps.
Stephanie Pritchard, Head of UK Market Improvement at Scotland Meals & Drink, stated: “Scotland is filled with passionate suppliers, and patrons who’re eager to maximise Scottish produce on their menus and plates.
The launch of the Scotland Meals & Drink platform on Bidfood Direct is a superb step to supporting each suppliers and patrons to develop commercially.”
“Sustainable progress is on the coronary heart of our new trade technique, and thru the partnership with Bidfood Scotland, we are able to shorten provide chains, and assist the native food and drinks companies who’re very important to our financial success.”
Katie Sillars, Head of Digital Buying and selling at Bidfood UK, added: “Over the previous few years, we’ve labored behind the scenes to make sure we’ve the correct Scottish suppliers and native merchandise for our prospects, on the proper worth stocked in our depots.
Now, we’re daring to be completely different. Know-how is on the forefront of our enterprise, and we need to guarantee all suppliers, small and enormous are seen to our prospects.”
“This isn’t one other boring brochure! The launch of our digital Scottish platform provides our suppliers the chance to showcase their implausible produce, giving our prospects visibility of our native vary and entry to all of the useful instruments on Bidfood Direct.”
It is going to be supported with campaigns and promotions round themes together with Scottish Meals and Drink Fortnight, St. Andrews Day, Hogmanay, and Burns Evening, in addition to well-liked consuming events such because the Scottish Breakfast and Scottish Summer season Festivals.